Anton Cherkasov

Anton Cherkasov


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Cases

[Case] How we increase engagement up to 30 times

Posted on October 18th, 2018.

Last month we struggled with customer engagement at Aworker, which is a blockchain platform for Recruitment. In this case, I’m telling you how we improve engagement up to 30 times. We did it through segmentation and personal messages.

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Retention

Retention is a King: How to Improve Retention in SaaS

Posted on October 17th, 2018.

SaaS companies have two big problems. Firstly, how to attract new customers. Secondly, businesses attract people in their applications, but a lot of them don’t use the product. And I believe that the second problem is more important than first.